PORTFOLIO

DESCRIPTION

Client requested a branded website to feature Maserati vehicles. ADESA's Online Services team required marketing support for the website launch.

​

All marketing materials were finalized by the deadline, and the launch was successful.

​

• Managed marketing support for website launch. Worked closely with designers and Online Services team to ensure client expectations were met.

​

• Made recommendations, set timelines for deliverables, submitted project request to design, communicated status updates to designers and Online Services team.

​

• Wrote copy and provided creative direction for the designers.

​

• Marketing materials included an email, flyer, user guide and video.

​

• Video tasks:

  • Created a PowerPoint file to give clear direction to the designer.

  • Reviewed storyboard and video drafts, then requested edits.

  • Submitted drafts for final approval.